100+projects since 2021
8×ROAS in a Meta sprint, ecommerce brand
~2 minapproved change to live
~95%build accuracy across rollouts
Profile
Business systems and process automation analyst who learns how a business really runs, finds where work stalls, and fixes it with workflows, CRM features, reporting and websites. Since 2021 I have delivered 100+ projects for clients in Pakistan, the UAE and abroad, from process mapping and automation to the sites, funnels and tracking behind them. Looking for a UAE-based or remote role where systems thinking and hands-on delivery both count.
Core strengths
- Business process analysis and optimisation
- Process mapping and requirements gathering
- Workflow automation (n8n, Make, Python)
- CRM features and lead management
- Reporting and dashboards (SQL, Power BI)
- Web development (WordPress, Shopify, React, .NET)
- Performance marketing (Google, Meta, TikTok)
- GA4, Tag Manager and conversion tracking
Work experience
Business Systems and Delivery Lead, BrandCircuit (self-employed)2021 to present
- Run delivery of websites, funnels, tracking and automations for clients in Pakistan, the UAE and abroad: 100+ projects since 2021.
- Map client operations, identify bottlenecks and replace manual steps with workflows (n8n, Make, Python) and CRM features.
- Plan, launch and scale Google Search and Meta campaigns by funnel stage with CPA and ROAS targets; define GA4 events, Tag Manager tags and UTM standards; publish weekly Power BI snapshots.
- Build WordPress, Shopify, React, Node and C# .NET sites with launch QA; deploy through GitHub Actions to AWS EC2 with staging and rollback.
- Built LeadCircuit, a lead generation product, end to end.
- Results: 8x return on ad spend in a Meta sprint for an ecommerce brand; steady B2B lead flow from Google Ads; about 95% build accuracy across rollouts; updates live in about two minutes.
Digital Marketing Specialist, Pump Creative (Sydney, Pakistan office)Sep 2024 to Feb 2025
- Led organic social and Meta ads; set up GA4 and Tag Manager conversion events; ran lead generation with UTM-tagged forms and links.
- Updated WordPress pages and templates; delivered weekly performance reports aligned with the Sydney team.
Digital Marketing Executive, Genesis360Oct 2023 to Feb 2024
- Developed marketing strategy and ran ads across Facebook, Instagram, TikTok and LinkedIn; analysed performance with Google Analytics to improve campaigns.
Marketing Analyst Trainee, Digital Cloud HubSep to Oct 2023
- Analysed campaign data with Google Analytics and SEMrush; managed social media for 5+ clients; redesigned four client websites on WordPress.
Internships: PepsiCo (Pakistan Beverages), FetchSky, PSTD2021 to 2023
- Sales and distribution research, SEO content with Google Analytics tracking, and social media with brand book design.
Selected projects
- SS Digital Experts (ssdigitalexperts.com): performance marketing agency site.
- SayarahGo (sayarahgo.com): airport transfers site with booking flow.
- The Visa Centre (thevisacentre.com.pk): consultation flow, campaigns and reporting.
- LeadCircuit (leadcircuit.dev): AI-assisted lead generation product.
- Karachi Addiction Hospital (karachiaddictionhospital.com): bilingual hospital site.
- Pure Rose (drinkpurerose.com): Shopify store with subscriptions.
- AS Activewear (as-activewear.de): German Shopify sportswear store.
- Financial Regulation Courses (financialregulationcourses.com): Next.js course and membership site.
- Leverage with Media (leveragewithmedia.com): PR agency site.
- Safshikan (safshikan.com): aerospace and defence company site.
- Social Marble (socialmarble.com): agency site and brand system.
- DigitalSphere360 (digitalsphere360.com): web consultancy site, Dubai.
- More live client sites at kamrandanish.com and brandcircuit.net/websites.
Tools and technologies
Data and BI: SQL, PostgreSQL, Power BI, Excel, Python. Automation: n8n, Make, Python scripting, webhooks and APIs. AI and agents: Claude and Claude Code, Anthropic and OpenRouter APIs, tool-using assistants. Analytics and tracking: GA4, Google Tag Manager, Meta Pixel, UTM standards. Ads: Google Ads, Meta Ads Manager, TikTok Ads. Web: WordPress, Shopify, Webflow, Next.js, React, TypeScript, Tailwind CSS, Node, C# ASP.NET Core, Entity Framework, HTML, CSS, JavaScript. Integrations: Meta and LinkedIn APIs, Stripe, Twilio, Resend, web push. Delivery: Git, GitHub Actions, Docker, Nginx, Cloudflare, AWS, SSL and DNS, Lighthouse. Design: Figma, Photoshop, Illustrator, Canva.
Education
Certificate in Big Data Analytics, Institute of Business Administration (IBA), Karachi, 2024.
BBA, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), Karachi, 2018 to 2023.
Certifications
- Harvard on edX: CS50x: Introduction to Computer Science
- Coursera: Data Science Professional Certificate
- Coursera: Machine Learning Specialization
- Google: Data Analytics Certificate
- IBM: Data Science Professional Certificate
- IDM Pakistan: Advanced Digital Marketing
- Udemy: Practical Web Development; SQL Masterclass; Strategic Management Fundamentals
- SZABIST: Business Vitals with Power BI (workshop)
Ongoing self-study through Khan Academy, Crash Course and more.